Watch the technical webinar for SDL Tridion Sites about Prescriptive & Adaptive Personalization to learn more about the new features in SDL Tridion Sites version 9.
This webinar covered:
- Prescriptive Personalization: Fredhopper replacement and migration options
- Adaptive Personalization: calculating content relevancy for a specific user based on data mashing of historic behavior, content, and similar/related content using algorithms
- Segmentation options: for both prescriptive and adaptive personalization
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