Product information and documentation directly contributes to customer satisfaction. From product research to self-service, and product use to post-sales support, your customers expect accurate, accessible information across channels and languages. However, many organizations approach this vitally important function as a cost center, rather than an important element of the customer journey. As a result it is often underutilized – missing the opportunity to increase customer engagement and loyalty.

Tridion stores, organizes and manages topic-based structured content using the widely adopted DITA standard. You can work in a highly agile way to plan publications, create content, assign tasks, assemble content, manage versions, provide collaborative reviews, add multimedia and apply workflows to content.

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